Moon of Noon | Premium Architectural Lighting Design & LED Manufacturing Showcase
Project Description
Moon of Noon is a high-end architectural lighting brand born from the 30-year legacy of Turay Aydınlatma. This project involved developing a sophisticated digital catalog and corporate portal that reflects the brand’s “Moonlight” aesthetic—blending technical precision with emotional ambiance. The website serves as a bridge between complex engineering and minimalist design, catering to international architects and luxury developers. Developed and launched within a 2-week intensive sprint, the platform features a multilingual interface (TR/EN), a fully responsive product grid, and an interactive project gallery showcasing global installations from Dubai to the Maldives.
Website Sections & Categories
Interactive Hero & Brand Story (Corporate): The landing experience uses a high-contrast design language to introduce the brand philosophy. The “Corporate” section details the transition from Turay Aydınlatma to Moon of Noon, emphasizing their 13,000 m² production facility in İzmir and their adherence to international quality standards (ISO 9001, TSE, GOST-R).
Segmented Product Catalog (Indoor, Outdoor, LED): The core of the site is its structured product architecture. It is divided into Indoor Luminaires, Outdoor Armatures, and specialized LED solutions. Each category is designed with a “UX-first” approach, allowing professionals to quickly browse technical lighting fixtures while maintaining a visually clean, boutique feel.
Global Projects Portfolio: This section validates the brand’s international footprint. It features high-profile case studies such as the Mercedes AMG Showroom (Dubai), Joali Luxury Maldives Resorts, and Rixos Premium Dubai JBR. This serves as a powerful social proof tool for prospective B2B clients and developers.
- Awards & Innovation (Blog & News): Moon of Noon’s design prowess is highlighted through a dedicated updates section. It showcases prestigious industry recognition, including the Red Dot Design Award 2025, iF Design Award 2025, and LIT Lighting Design Awards.
This reinforces their position as an industry leader rather than just a manufacturer.
Sustainability & Technical Support: Reflecting modern ESG (Environmental, Social, and Governance) values, the Sustainability section outlines the brand’s commitment to energy-efficient LED technology and eco-friendly production.
Lead Generation (Request Form & Contact): The site is optimized for conversion with a specialized Request Form for technical consultancy and design support, ensuring that architects can easily transition from browsing to project collaboration.
Business Type / Industry
Architectural Lighting Design & Manufacturing The company operates at the intersection of manufacturing and creative design, specializing in boutique lighting solutions for luxury hospitality, commercial retail, and high-end residential sectors.
Target Country / Service Location
Global (Headquartered in Turkey) While based in İzmir, Turkey (serving 50+ provinces domestically), the brand focuses heavily on the international market, specifically the Middle East (UAE), Central Asia (Kazakhstan), Russia, and the Maldives.
Project site link: https://moonofnoon.com/